Each year I pull together a team to help out my friends at the Make-A-Wish Foundation with their yearly fundraising Gala. For 2011, writer and co-conspirator Jennie Moore and I worked with designer Lane Tollefsen and superstar lettering artist/illustrator Jessica Hische to create an extraordinary suite of materials for the silver anniversary of the event.

Make-A-Wish invitation suite
Make-A-Wish logotype and icons

I’ve worked with Make-A-Wish since 2006, serving as art director for 6 Gala invitations and 3 annual reports. The 2009 Annual Report focused on a heartbreaking but inspiring wish story of a young girl who wanted to be a ballerina before becoming ill. Working with Jennie Moore and Lane Tollefsen, we produced a tear-inducing book that tells the beautiful story of “The Journey of a Wish.”

Make-A-Wish annual report

The 2009 Annual Report was created in association with WONGDOODY.