For their 2012 annual report, the YMCA of Greater Seattle wanted to give their stakeholders a richer, more immersive experience than their traditional printed annual could deliver. We teamed with broadcast designer Terry Wakayama, Trent Siegel of Knockbox Films, photographer Doug Evans, and musical genius Glenn Lorbecki to deliver a 3 minute “sizzle” video, 3 additional feature videos and an adaptive site with plenty of HTML 5 bells and whistles.

ymca12annual

The “sizzle” video was debuted at the annual meeting.